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One of the best internet marketing strategies out there right now is using Social Media. Twitter is huge and is a really great tool that is free to use. If you want to do some market research, you can use Twitter and get it done super fast...and the best part...for free.
You simply send out a tweet, ask a question, and you will instantly get an answer...the great thing is that it is spontaneous...tweets fly back and forth so fast that when people respond it is usually a true, "gut level" answer. This can really help if you are trying to figure out what product to create next or what your next teleseminar should be about.
Another awesome thing about Twitter is that you can reach millions of people, from all walks of life, all around the world, at any given moment. From a marketing standpoint this is pretty darn big. You can either ask your question manually, like you type in "What internet marketing strategies do you use most often?", or you can create a poll or a survey and send people to that link.
After you get the results, you could send out a tweet about the outcome letting people know what you found out, and then let people respond to that tweet which gives you even more answers and more results. Bam...easy, free information to help you grow your business.
The other thing you can do is just sit back and watch the "Twitter stream" to see what everyone is talking about. You can learn a lot by doing this. You will see what types of things people are looking for, or what problems they are having with a particular thing, and you can figure out what kinds of solutions you can come up with to help them out.
Twitter has some cool features built in, one being a search function called Twitter Search...it lets you type in a subject and it will find people that are tweeting about that subject.
The hashtag is one great way for people to identify a topic they have an interest in. You just put the pound sign (#) in front of your keyword.
For instance, I could send out a tweet that says "What internet marketing strategies do you use most often? #internetmarketingstrategies, and I would see tweets sent out by people that had the exact phrase #internetmarketingstrategies.
So fast, free information is great but you've gotta act fast-that is key to using Twitter as one of your internet marketing strategies. If you are trying to figure out the next product you want to promote and you see XYZ flying around Twitter like gangbusters...Jump on it. Don't wait. The internet moves fast and Twitter moves even faster. You are basically being handed this valuable information on a silver platter so take it and run with it.
